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The most influential source of practical information for economic development marketing

From practical news, tips, and place marketing strategies to industry news and product updates, our blog posts keep you up to date and informed about all things economic development.

10/30/2019

New client launch: St. Clair County, Michigan

Jeff Suneson
Director of Client Services

Corporate Real Estate product launch

10/23/2019

New client launch: Junction City/Geary County EDC (KS)

GIS Planning is thrilled to be part of the launch of the Junction City/Geary County Economic Development Commission's new website, with ZoomProspector, the industry's leading ...

Jeff Suneson
Director of Client Services

Corporate Real Estate product launch

03/14/2019

What is dynamic property search anyway?

In a webinar the other day, I was explaining some of the brand new GIS Planning ZoomProspector features and I mentioned "Dynamic Property Search." One of our attendees asked ...

Alissa Sklar
Vice President of Marketing

Websites GIS data

01/10/2019

Webinar: Showcase Opportunity Zones

Back in December, we showed you several ways you can use our online data tools to showcase the Opportunity Zones in your community, regardless of whether you use our GIS sites and ...

Alissa Sklar
Vice President of Marketing

product launch Websites

09/21/2018

Webinar: 10 Key trends for #econdev websites

I can't claim to own a crystal ball, but working in economic development tech has given me a front row seat to some of the most important online trends in the industry. I get to ...

Alissa Sklar
Vice President of Marketing

business retention business attraction

03/15/2018

Webinar: 5 Ways to drive traffic to your ED website

What if you threw a party and nobody came?

Alissa Sklar
Vice President of Marketing

Site Selection Websites

01/9/2018

Keeping chambers of commerce relevant in a digital age

Chamber of commerce executives know more than just about anyone how the digital revolution has transformed the nature of business. They hear it everyday from the shop owners ...

Alissa Sklar
Vice President of Marketing

business retention business attraction

12/1/2017

New! Microsite templates now available in Canada

Creating a website is one of the most important things you will do when it comes to economic development marketing. After all, this is the public face of your community; for many ...

Alissa Sklar
Vice President of Marketing

Site Selection ZoomProspector

11/10/2017

Website visitors more likely to absorb data with visuals

A few months ago, I found myself chatting with a new acquaintance at a networking event in the U.S. As people do at such events, they ask where I'm from.

Alissa Sklar
Vice President of Marketing

Economic Development Websites

10/19/2017

Is your website ready for an Amazon visit?

The economic development world is a little crazy this week.  With the Amazon HQ2 proposals due today, Oct. 19th,  I can imagine the last minute scrambles to get the proposals ...

Stevie Field-Chavez
Vice President of Regional Sales

economic development online online data tools

10/19/2017

Is your EDO website ready for an Amazon visit?

The economic development world is a little crazy this week.  With the Amazon HQ2 proposals due today, Oct. 19th, I can imagine the last minute scrambles to get the proposals ...

Stevie Field-Chavez
Vice President of Regional Sales

Site Selection online data tools

10/13/2017

Webinar: 5 Ways to use online data to market your location

Your online data tools are an inexhaustible source of great content and visuals for place marketing, but where to start? Join us Thursday, October 26th at 1:30 p.m. EST, 10:30 ...

Alissa Sklar
Vice President of Marketing

online data tools social media

08/31/2017

Upcoming professional development webinars Aug2017

We offer a continuing series of free professional development webinars for economic developers. You'll enjoy sessions that are short (because we know how busy you are) and ...

Alissa Sklar
Vice President of Marketing

economic development online Websites

06/9/2017

Economic Development Do's & Don'ts

In the course of the place marketing consultating offered to our economic development organization clients, I am asked a range of similar questions about website design: What's ...

Alissa Sklar
Vice President of Marketing

Site Selection online marketing

03/7/2017

The Ultimate Guide to Economic Development Websites - Part I

As the 2017 conference/trade show season starts ramping up into full swing, it’s worth reviewing our economic development checklist for your website. Today we’ll look at Part 1 - ...

Stevie Field-Chavez
Vice President of Regional Sales

online data tools Websites

10/13/2016

Do you know who's visiting your website?

Knowing who's visiting your economic development organization website is a key step in building a productive conversation. Our research shows that more than 97% of site selectors ...

Alissa Sklar
Vice President of Marketing

Site Selection GIS

03/10/2016

How Elk Grove Village Slashed Vacancy Rates

Reducing commercial and industrial real estate vacancy rates is a key objective for many economic development organizations. Lowered vacancy rates in a community with plentiful ...

Alissa Sklar
Vice President of Marketing

Corporate Real Estate Site Selection

02/17/2016

Are you settling for good enough place marketing?

"Oh, I'm fine with a good enough marketing solution."

Alissa Sklar
Vice President of Marketing

Corporate Real Estate Site Selection

02/9/2016

Economic development tips (with dog GIFs)

So it may surprise you to learn that our most popular blog post of 2015 by far, was this post on common economic development mistakes, illustrated by cat GIFs. I'll leave you to ...

Alissa Sklar
Vice President of Marketing

mobile productivity

01/28/2016

ZoomProspector updates: Railroads, Census places and schools

As part of our ongoing commitment to providing the best GIS location analysis tool on the market, we have updated ZoomProspector Enterprise yet again. Here are the specific ...

Jeff Suneson
Director of Client Services

mobile productivity

01/21/2016

Webinar: Small but powerful Ponca City, OK uses website strategically

"We shape our tools and they shape us." -Marshall McLuhan Ponca City, OK isn't a big city, but they haven't let their bricks and mortar size limit their presence online.

Alissa Sklar
Vice President of Marketing

marketing Economic Development