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The most influential source of practical information for economic development marketing

From practical news, tips, and place marketing strategies to industry news and product updates, our blog posts keep you up to date and informed about all things economic development.

06/26/2020

5 Ways to help your area businesses adapt to COVID-19 recovery

Businesses of all sizes have been dramatically impacted by COVID-19 pandemic closures and restrictions. Even in regions that have progressed through phased re-openings, the data ...

Alissa Sklar
Vice President of Marketing

Business GIS data

05/14/2020

What this hyperlocal moment means for your region's businesses

Eight weeks into quarantine, one of my daughters ran out of acrylic paint. Happy to support any activity that isn't online, we looked online to replenish her supply. Amazon Prime ...

Alissa Sklar
Vice President of Marketing

business retention Business

05/6/2020

Case study: See how Rowan EDC (NC) promotes their ZoomBusiness tool

With nearly 40 communities across North America launching their ZoomBusiness online mapping directory of businesses open during COVID-19 since the product debuted two weeks ago, ...

Alissa Sklar
Vice President of Marketing

Economic Development Business

04/23/2020

7 Ways to list local restaurants, retailers & services on ZoomBusiness

Congratulations! Your ZoomBusiness online, interactive mapping directory of businesses open during the COVID-19 pandemic shutdowns is an excellent way to get the support they need ...

Alissa Sklar
Vice President of Marketing

Business community

04/22/2020

Meet the innovative EDOs using ZoomBusiness to support area economies

They are in Pennsylvania. South Carolina. Texas. Florida. Alabama. Georgia. Wisconsin. Wyoming. Maryland. British Columbia and Ontario. Communities all over North America are ...

Pablo Monzon
Managing Director and Co-founder

Business coronavirus

04/14/2020

ZoomBusiness: A new way to support your local businesses right now

Over the last month of progressive shutdowns to mitigate the loss of life from COVID-19, we heard from our clients and webinar participants that your primary concern is supporting ...

Alissa Sklar
Vice President of Marketing

Business covid19

03/23/2020

Your ZoomProspector data tool is powerful open access community data

Economic developers and investment promoters everywhere are scrambling to figure out how to best adapt to the new realities of the unfolding COVID 19 pandemic. One of the things ...

Alissa Sklar
Vice President of Marketing

Business GIS data

06/28/2018

4 Things ED pros can do for entrepreneurs

This past Monday, I enjoyed the privilege of speaking on a panel at the IEDC Economic Futures Forum in Buffalo, NY. My fellow panelists, Sherron Washington of marketing ...

Alissa Sklar
Vice President of Marketing

business retention Business

01/9/2018

Keeping chambers of commerce relevant in a digital age

Chamber of commerce executives know more than just about anyone how the digital revolution has transformed the nature of business. They hear it everyday from the shop owners ...

Alissa Sklar
Vice President of Marketing

business retention business attraction

05/24/2016

How businesses search for the right community

Searching for a new business location has never been easier, thanks to ZoomProspector.com. With hundreds of economic development GIS data variables available for every location in ...

Alissa Sklar
Vice President of Marketing

Corporate Real Estate ZoomProspector

05/19/2016

How will businesses find your community online?

How do businesses and site selectors find the right locations? They start by searching online for communities that meet their criteria on key data points, then they contact the ...

Alissa Sklar
Vice President of Marketing

Site Selection ZoomProspector

04/1/2016

It's the Tinder for Economic Development

April 1, 2016 (SAN FRANCISCO) - Economic development has been a complicated, data-intensive, expensive, and time-consuming practice for decades. Even experts often fail. However, ...

Anatalio Ubalde
Managing Director and Co-founder

Economic Development Business