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The most influential source of practical information for economic development marketing

From practical news, tips, and place marketing strategies to industry news and product updates, our blog posts keep you up to date and informed about all things economic development.

09/8/2016

Webinar: Be found by businesses seeking locations

Economic developers work hard to find innovative marketing techniques to give their communities the attention they deserve from businesses seeking locations. And while there are ...

Alissa Sklar
Vice President of Marketing

national site selection portal Economic Development

08/25/2016

And the community that spends the most on their hair is...

Economic development professionals love facts and figures about their communities. Ask them about educational attainment, population breakdowns by age, tax incentives, supply ...

Alissa Sklar
Vice President of Marketing

ZoomProspector economic development online

06/30/2016

Location, location, location

It all started with a sudden downpour.

Alissa Sklar
Vice President of Marketing

Site Selection GIS

06/13/2016

5 Ways to Use an EDO Profile for Marketing

Cut through the clutter.     It’s what every marketer seeks to do – ensure their message is heard in the midst of all the noise out there. There are many different strategies ...

Alissa Sklar
Vice President of Marketing

ZoomProspector economic development online

06/10/2016

How to use heat maps for research & marketing

We all know that images are powerful ways to communicate information, engage prospects and market your location. Charts, graphs and maps help tell the story of your location much ...

Alissa Sklar
Vice President of Marketing

ZoomProspector business location search

06/8/2016

We're giving data away

Free data? Sounds nuts. But it's true. The U.S. national site selection portal, ZoomProspector.com, is far and away the most frequently consulted business location search tool for ...

Alissa Sklar
Vice President of Marketing

economic development online business location search

06/2/2016

Set up your EDO Profile in minutes

When it comes to business location search online, we know how critical it is for communities to be as easy to find as possible. The new Economic Development Organization (EDO) ...

Alissa Sklar
Vice President of Marketing

ZoomProspector business location search

06/1/2016

What is an Economic Development Profile?

One of the biggest challenges economic developers face is making sure their community is found by businesses and site selectors seeking locations that meet their set of criteria. ...

Alissa Sklar
Vice President of Marketing

business location search national site selection portal

05/27/2016

How to rank communities on ZoomProspector

When we show people the all-new ZoomProspector.com, one of the most popular features is the community ranking. It's easy to see why people get excited about it, since it's such a ...

Alissa Sklar
Vice President of Marketing

GIS online data tools