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The most influential source of practical information for economic development marketing

From practical news, tips, and place marketing strategies to industry news and product updates, our blog posts keep you up to date and informed about all things economic development.

06/30/2016

Location, location, location

It all started with a sudden downpour.

Alissa Sklar
Vice President of Marketing

Site Selection GIS

06/27/2016

Roswell, NM data attracts business, saves time & money

Amanda King is a busy woman. As the project manager for the Roswell Chaves County Economic Development Corporation economic development office, she wears a lot of hats ...

Alissa Sklar
Vice President of Marketing

business attraction business location search

06/15/2016

Idaho uses innovative outreach with brokers

Idaho Commerce promotes GemStateProspector.com, their GIS data resource microsite, in a variety of ways, and they’ve approached their marketing to brokers with a new document. ...

Alissa Sklar
Vice President of Marketing

Corporate Real Estate online marketing

06/13/2016

5 Ways to Use an EDO Profile for Marketing

Cut through the clutter.     It’s what every marketer seeks to do – ensure their message is heard in the midst of all the noise out there. There are many different strategies ...

Alissa Sklar
Vice President of Marketing

ZoomProspector economic development online

06/10/2016

How to use heat maps for research & marketing

We all know that images are powerful ways to communicate information, engage prospects and market your location. Charts, graphs and maps help tell the story of your location much ...

Alissa Sklar
Vice President of Marketing

ZoomProspector business location search

06/8/2016

We're giving data away

Free data? Sounds nuts. But it's true. The U.S. national site selection portal, ZoomProspector.com, is far and away the most frequently consulted business location search tool for ...

Alissa Sklar
Vice President of Marketing

economic development online business location search

06/2/2016

Set up your EDO Profile in minutes

When it comes to business location search online, we know how critical it is for communities to be as easy to find as possible. The new Economic Development Organization (EDO) ...

Alissa Sklar
Vice President of Marketing

ZoomProspector business location search

06/1/2016

What is an Economic Development Profile?

One of the biggest challenges economic developers face is making sure their community is found by businesses and site selectors seeking locations that meet their set of criteria. ...

Alissa Sklar
Vice President of Marketing

business location search national site selection portal