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The most influential source of practical information for economic development marketing

From practical news, tips, and place marketing strategies to industry news and product updates, our blog posts keep you up to date and informed about all things economic development.

10/1/2019

3 Reasons to ditch old school static PDFs

If your economic development organization is still expecting site selectors and businesses making location decisions to rely solely on your outdated static data reports, you are ...

Alissa Sklar
Vice President of Marketing

business location search Place Marketing

06/27/2019

FPL first to launch new GIS Planning web tool with FDI data

Florida Power & Light Company (FPL) has launched the brand new Explore Florida web tool, using the completely redesigned ZoomProspector Enterprise. The GIS web tool promotes the ...

Alissa Sklar
Vice President of Marketing

product launch business attraction

03/20/2019

Data analysis: Try the new freehand drawing tool

Imagine you're a business seeking your ideal business location and you've got a pretty good idea where it needs to be. Maybe you've got a manufacturing facility that wants to ...

Alissa Sklar
Vice President of Marketing

online data tools business location search

07/24/2018

Our 20-Year Anniversary Video

It's been 20 years since two UC Berkeley grad students invented the software that would go on to disrupt the practice of corporate site selection. Pablo Monzon and Anatalio Ubalde ...

Alissa Sklar
Vice President of Marketing

Site Selection ZoomProspector

05/10/2018

Clicks to Bricks: Bringing Retail to Your Commuity

The first job I had out of university was writing for the newspaper in a resort town in the Canadian Rockies. It was a spectacular place to live, and the streets teemed with ...

Alissa Sklar
Vice President of Marketing

business expansion business attraction

12/20/2017

Xceligent may be gone but we've got solutions

As many of you may have heard, Xceligent declared bankruptcy and shut down operations as of last week. GIS Planning, owned by the Financial Times (Nikkei Inc.) is here to offer ...

Alissa Sklar
Vice President of Marketing

business attraction business location search

12/7/2017

Locate in Kent launches first GIS Planning tool in the UK

We are excited to announce that the very first UK implementation of GIS Planning’s GIS location analysis software tool has been launched by investment promotion agency Locate in ...

Alissa Sklar
Vice President of Marketing

product launch business location search

06/30/2016

Location, location, location

It all started with a sudden downpour.

Alissa Sklar
Vice President of Marketing

Site Selection GIS

06/27/2016

Roswell, NM data attracts business, saves time & money

Amanda King is a busy woman. As the project manager for the Roswell Chaves County Economic Development Corporation economic development office, she wears a lot of hats ...

Alissa Sklar
Vice President of Marketing

business attraction business location search

06/13/2016

5 Ways to Use an EDO Profile for Marketing

Cut through the clutter.     It’s what every marketer seeks to do – ensure their message is heard in the midst of all the noise out there. There are many different strategies ...

Alissa Sklar
Vice President of Marketing

ZoomProspector economic development online

06/10/2016

How to use heat maps for research & marketing

We all know that images are powerful ways to communicate information, engage prospects and market your location. Charts, graphs and maps help tell the story of your location much ...

Alissa Sklar
Vice President of Marketing

ZoomProspector business location search

06/8/2016

We're giving data away

Free data? Sounds nuts. But it's true. The U.S. national site selection portal, ZoomProspector.com, is far and away the most frequently consulted business location search tool for ...

Alissa Sklar
Vice President of Marketing

economic development online business location search

06/2/2016

Set up your EDO Profile in minutes

When it comes to business location search online, we know how critical it is for communities to be as easy to find as possible. The new Economic Development Organization (EDO) ...

Alissa Sklar
Vice President of Marketing

ZoomProspector business location search

06/1/2016

What is an Economic Development Profile?

One of the biggest challenges economic developers face is making sure their community is found by businesses and site selectors seeking locations that meet their set of criteria. ...

Alissa Sklar
Vice President of Marketing

business location search national site selection portal

05/27/2016

How to rank communities on ZoomProspector

When we show people the all-new ZoomProspector.com, one of the most popular features is the community ranking. It's easy to see why people get excited about it, since it's such a ...

Alissa Sklar
Vice President of Marketing

GIS online data tools