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The most influential source of practical information for economic development marketing

From practical news, tips, and place marketing strategies to industry news and product updates, our blog posts keep you up to date and informed about all things economic development.

01/28/2020

GIS Planning launches new company website (VIDEO)

As GIS Planning's design director, I’m proud to officially announce the new launch of our corporate website. Visitors will quickly see that this isn't just an informative website ...

Pau Rodriguez
Design Director

product launch Websites

12/25/2019

Happy economic development holidays!

 

Alissa Sklar
Vice President of Marketing

12/18/2019

GIS Planning Holiday Gift Guide

It can be so hard to find just the right holiday present for those we hold dear. You try to take into account their interests, passions, and needs. After all, nothing feels better ...

Alissa Sklar
Vice President of Marketing

prospecting GIS data

12/10/2019

The future is now

This morning, I saw something really cool. I was leaving my local supermarket when I saw a woman having a conversation in American Sign Language (ASL) using her smartphone.

Bryan Beatty
Director of Sales

Place Marketing economic development software

11/28/2019

We are thankful

In the days leading up to Thanksgiving here in the U.S., we at GIS Planning have been reflecting on our many reasons to feel thankful. We feel fortunate to have so many.

Alissa Sklar
Vice President of Marketing

Economic Development

11/20/2019

Whose branding is on your data reports?

Put on your site selector hat for a moment. Or your "business looking for a location" hat. Now imagine you're visiting your own economic development website for the very first ...

Alissa Sklar
Vice President of Marketing

Corporate Real Estate Site Selection

10/30/2019

New client launch: St. Clair County, Michigan

Jeff Suneson
Director of Client Services

Corporate Real Estate product launch

10/23/2019

New client launch: Junction City/Geary County EDC (KS)

GIS Planning is thrilled to be part of the launch of the Junction City/Geary County Economic Development Commission's new website, with ZoomProspector, the industry's leading ...

Jeff Suneson
Director of Client Services

Corporate Real Estate product launch

10/13/2019

See the newest - and only - drag and drop Proposal Generator for EDOs

If you're still spending long hours cobbling together responses to RFIs with old school GIS data tools, it's time to check out the newly updated proposal generator built into GIS ...

Pablo Monzon
Managing Director and Co-founder

Place Marketing site selection data tools

10/10/2019

In a world of copycats there's only one GIS Planning

There are many wannabee imitators in the world of economic development and corporate site selection but ONLY one GIS Planning.

Alissa Sklar
Vice President of Marketing

GIS data IEDC

10/1/2019

3 Reasons to ditch old school static PDFs

If your economic development organization is still expecting site selectors and businesses making location decisions to rely solely on your outdated static data reports, you are ...

Alissa Sklar
Vice President of Marketing

business location search Place Marketing

09/13/2019

5 free ways to promote your web tools

Launching a website or online data tools without promotion is kind of like throwing a party but forgetting to send invitations. Your website will compete for attention in a ...

Alissa Sklar
Vice President of Marketing

online data tools Place Marketing

08/23/2019

When it comes to data, you've got options

Different economic development organizations have different needs, which is why we make a point of offering our clients a variety of data options to best meet their requirements. ...

Alissa Sklar
Vice President of Marketing

GIS data site selection data tools

08/9/2019

Drive More/ Better Traffic to Your Economic Development Website

Have you been feeling disappointed by lacklustre traffic results to your economic development website? Looking for some new ideas to keep things fresh and attract interest from ...

Alissa Sklar
Vice President of Marketing

08/2/2019

28 US Statewide EDOs have chosen ZoomProspector

We're proud to announce that, as of last month, an impressive 28 U.S. statewide economic development organizations have chosen GIS Planning's ZoomProspector to help attract ...

Alissa Sklar
Vice President of Marketing

ZoomProspector economic development online

07/24/2019

6 Questions for EDOs about their online GIS data tools

If you suspect your online GIS corporate site selection data tools aren't quite up to industry standards, here are six key questions to ask about the interactive tool you are ...

Russ Riblett
Vice President of Sales

online data tools Place Marketing

07/19/2019

Business mapping a key part of site selection

In my conference presentations, I often ask economic developers how much they know about the businesses in their communities. How much data do they have about those organizations? ...

Alissa Sklar
Vice President of Marketing

06/27/2019

FPL first to launch new GIS Planning web tool with FDI data

Florida Power & Light Company (FPL) has launched the brand new Explore Florida web tool, using the completely redesigned ZoomProspector Enterprise. The GIS web tool promotes the ...

Alissa Sklar
Vice President of Marketing

product launch business attraction

06/21/2019

Three webinars you may have missed

Our immensely popular webinar series features all kinds of topics of interest to economic developers. We know you can't attend all of them, so we've picked the three most popular ...

Weilynn Tan
Outbound marketing, copywriting and web analytics.

Economic Development Place Marketing

06/6/2019

Are Your Region's Businesses Prepared for a Disaster?

Wildfires. Hurricanes. Tornadoes. Mudslides. Ice storms. Floods. Earthquakes.

Alissa Sklar
Vice President of Marketing

Economic Development GIS data

05/28/2019

The Power of Links in Your Online GIS Data Tool

Today's digitally connected world requires you to be able to share links. No one sends static PDFs anymore. Think about it: When you see a property in AirBnb that your friends ...

Pablo Monzon
Managing Director and Co-founder

Economic Development Place Marketing