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The most influential source of practical information for economic development marketing

From practical news, tips, and place marketing strategies to industry news and product updates, our blog posts keep you up to date and informed about all things economic development.

04/5/2017

How smart is your website?

More specifically, is it smart enough to offer your website visitors what they want? 

Alissa Sklar
Vice President of Marketing

economic development online Place Marketing

03/20/2017

Webinar: fDi tools drive investment to you

Strategic use of data remains a big challenge for many economic development organizations, trying to make it all work. How do you use it effectively? How do select the tools your ...

Alissa Sklar
Vice President of Marketing

Site Selection productivity

03/7/2017

The Ultimate Guide to Economic Development Websites - Part I

As the 2017 conference/trade show season starts ramping up into full swing, it’s worth reviewing our economic development checklist for your website. Today we’ll look at Part 1 - ...

Stevie Field-Chavez
Vice President of Regional Sales

online data tools Websites

12/12/2016

Join us for our year-end product updates review

UPDATE: View the on-demand webinar video by clicking here. View the slide deck (with hyperlinks to relevant content) by clicking here.   This has been quite a year for the GIS ...

Alissa Sklar
Vice President of Marketing

GIS data economic development software

11/21/2016

How mobile-friendly is your EDO?

Does your organization make effective use of mobile in serving businesses and site selectors? After all, these are busy people on the go, frequently using their phones in airport ...

Alissa Sklar
Vice President of Marketing

Site Selection mobile

09/8/2016

Webinar: Be found by businesses seeking locations

Economic developers work hard to find innovative marketing techniques to give their communities the attention they deserve from businesses seeking locations. And while there are ...

Alissa Sklar
Vice President of Marketing

national site selection portal Economic Development

06/15/2016

Idaho uses innovative outreach with brokers

Idaho Commerce promotes GemStateProspector.com, their GIS data resource microsite, in a variety of ways, and they’ve approached their marketing to brokers with a new document. ...

Alissa Sklar
Vice President of Marketing

Corporate Real Estate online marketing

06/13/2016

5 Ways to Use an EDO Profile for Marketing

Cut through the clutter.     It’s what every marketer seeks to do – ensure their message is heard in the midst of all the noise out there. There are many different strategies ...

Alissa Sklar
Vice President of Marketing

ZoomProspector economic development online

05/19/2016

How will businesses find your community online?

How do businesses and site selectors find the right locations? They start by searching online for communities that meet their criteria on key data points, then they contact the ...

Alissa Sklar
Vice President of Marketing

Site Selection ZoomProspector