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The most influential source of practical information for economic development marketing

From practical news, tips, and place marketing strategies to industry news and product updates, our blog posts keep you up to date and informed about all things economic development.

07/28/2016

10 ways ED websites drive away business

Is it me, or do some economic development websites seem determined to undermine their own effectiveness? I know marketing budgets can be thin (or even non-existent), but there are ...

Alissa Sklar
Vice President of Marketing

economic development online online data tools

06/30/2016

Location, location, location

It all started with a sudden downpour.

Alissa Sklar
Vice President of Marketing

Site Selection GIS

06/15/2016

Idaho uses innovative outreach with brokers

Idaho Commerce promotes GemStateProspector.com, their GIS data resource microsite, in a variety of ways, and they’ve approached their marketing to brokers with a new document. ...

Alissa Sklar
Vice President of Marketing

Corporate Real Estate online marketing

06/13/2016

5 Ways to Use an EDO Profile for Marketing

Cut through the clutter.     It’s what every marketer seeks to do – ensure their message is heard in the midst of all the noise out there. There are many different strategies ...

Alissa Sklar
Vice President of Marketing

ZoomProspector economic development online

06/8/2016

We're giving data away

Free data? Sounds nuts. But it's true. The U.S. national site selection portal, ZoomProspector.com, is far and away the most frequently consulted business location search tool for ...

Alissa Sklar
Vice President of Marketing

economic development online business location search

05/24/2016

How businesses search for the right community

Searching for a new business location has never been easier, thanks to ZoomProspector.com. With hundreds of economic development GIS data variables available for every location in ...

Alissa Sklar
Vice President of Marketing

Corporate Real Estate ZoomProspector

05/19/2016

How will businesses find your community online?

How do businesses and site selectors find the right locations? They start by searching online for communities that meet their criteria on key data points, then they contact the ...

Alissa Sklar
Vice President of Marketing

Site Selection ZoomProspector