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The most influential source of practical information for economic development marketing

From practical news, tips, and place marketing strategies to industry news and product updates, our blog posts keep you up to date and informed about all things economic development.

Alissa Sklar

Alissa Sklar
Vice President of Marketing

Recent Posts

12/9/2021

BC orgs respond to flooding crisis with virtual tour info resources

When extreme rain and an "atmospheric river" first hit southern British Columbia on November 12th, no one was prepared for the extent of the devastation. Within days, extensive ...

Alissa Sklar
Vice President of Marketing

economic development websites disaster

12/3/2021

Webinar: Data & diversity-Talking about numbers & economic development

Data can serve as an important starting point for conversations about an inclusive economy, a way to objectively document disparities and guide outreach, policy and action. But ...

Alissa Sklar
Vice President of Marketing

Economic Development GIS data

11/24/2021

We have much to be thankful for

On this Thanksgiving week here in the U.S., the GIS Planning team has been reflecting on our many reasons to feel thankful. Despite the many challenges of 2021, we feel fortunate ...

Alissa Sklar
Vice President of Marketing

holiday

11/16/2021

Bilbao Region (Spain) Launches Data Microsite to Attract Investment

Invest in Bilbao, the local foreign investment office of the Bilbao City Council, has just launched Bilbao Business Explorer, a tool that seeks to promote foreign investment and ...

Alissa Sklar
Vice President of Marketing

Site Selection GIS data

10/22/2021

New! Smart bubbles to visualize state and regional business data

We've made it even easier for site selectors and potential investors to visualize critical business and industry data on ZoomProspector, with the new addition of smart bubbles for ...

Alissa Sklar
Vice President of Marketing

10/13/2021

Webinar: 5 Simple Rules for Complex Collaboration in EconDev

Collaboration is a process that drives innovation. Getting key players from different organizations and backgrounds to work smoothly together for a common goal in economic ...

Alissa Sklar
Vice President of Marketing

Site Selection Economic Development

10/7/2021

Clayton County (Georgia) launches robust site selection data microsite

Clayton County, representing seven municipalities and their surrounding regions, has launched AdvanceClayton.com, a powerful microsite portal designed with the industry's most ...

Alissa Sklar
Vice President of Marketing

10/1/2021

5 Things to know about the IEDC annual conference in Nashville

We are eagerly looking forward to the 2021 IEDC Annual Conference in Nashville and we are really hoping to see you there. Before you head out or tune in, we wanted to share the ...

Alissa Sklar
Vice President of Marketing

Economic Development IEDC

09/21/2021

Explore Lublin Promotes Data Microsite to Attract New Investment

Businesses researching international and regional investments and development potential in Poland can now take advantage of a powerful set of online tools dedicated to showcasing ...

Alissa Sklar
Vice President of Marketing

09/16/2021

NEW! Property images now automatically supplemented from Google

Economic developers everywhere know the struggle of trying to get photos and images into property listings. The truth is that it can be tricky to draw attention to a fantastic ...

Alissa Sklar
Vice President of Marketing

Site Selection Innovative marketing

09/14/2021

InvestInValmiera.eu (Latvia) Launches Robust Data Portal for Investors

We all know it.

Alissa Sklar
Vice President of Marketing

08/17/2021

New! Drive time data for cars, trucks, walk time on ZoomProspector

We're thrilled to introduce yet another new feature on ZoomProspector: adjustable drive time analysis for cars, trucks and walking. This is a game-changer for prospective ...

Alissa Sklar
Vice President of Marketing

data commercial real estate

07/20/2021

Powerful New Online Data Tool Promotes Eastern Ontario to Investors

Finding the best location for your business in eastern Ontario is now much easier to do, thanks to the Ontario East Economic Development Commission's powerful new mapping tool.

Alissa Sklar
Vice President of Marketing

07/8/2021

GIS Planning by the numbers

For the past 23 years, our clients have ensured we've always remained the industry's leading GIS data tool for corporate site selection and economic development. We've earned that ...

Alissa Sklar
Vice President of Marketing

Site Selection GIS data

06/22/2021

Greater Albuquerque launches innovative site selection tool to attract investment

AED, a nonprofit economic development organization that serves the four-county metro Albuquerque area, has launched ABQSites.com, a new database mapping tool designed to make the ...

Alissa Sklar
Vice President of Marketing

GIS data investment promotion

06/7/2021

We've got your back: Why R&D and client support matter

One of the best parts of my job is interacting with each of our clients prior to and after they launch our industry-leading data tools. After all, economic development is ...

Alissa Sklar
Vice President of Marketing

site selection data tools clients

06/1/2021

Are you settling for anything less than the best?

I invite you to take a moment before we begin to consider the beautiful and under-appreciated digital art on these VHS cassette boxes. How did I never notice this before? I must ...

Alissa Sklar
Vice President of Marketing

GIS data economic development software

05/28/2021

Can your website visitors find the data they're seeking?

Digital dead ends. Virtual cul de sacs. Obstacles in your path.

Alissa Sklar
Vice President of Marketing

economic development websites economic development marketing

05/14/2021

Savvy link placement strategies drive more qualified web traffic

Sure, it's the industry's leading corporate site selection data tool but ZoomProspector is also so much more. Did you know it's also a compelling open access community data tool? ...

Alissa Sklar
Vice President of Marketing

Site Selection Websites

05/7/2021

FDI Masterclass: Digital Strategies to Unlock Investment Beyond COVID

Covid-19 has accelerated the digital transformation of industries across the board, and economic development is no exception. We're all doing things we never thought we could do ...

Alissa Sklar
Vice President of Marketing

04/20/2021

Creative new ZoomTours help promote our innovative clients

When we launched ZoomTour back in December, we recognized that our innovative clients would produce a wide variety of interactive online tours this unique new virtual tour ...

Alissa Sklar
Vice President of Marketing

economic development marketing virtual tours

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